Custom Outdoor Business Sign Printing

Tips for Designing Outdoor Business Signs

Headlines

Custom sandwich boards usually have one main headline that features the core product or service, the deal of the day or a special offer. An enticing headline gives reason for customers to enter your store.

Lead Into Store

If your outdoor business sign is placed directly in front of your store, include a call-to-action that leads customers in. An arrow pointing towards your store, or simple text such as “come in” or “now open” encourages customers to enter. If you are a real estate agent leading passersby to an open house with your A-Frame sign, be sure to indicate the exact address.

Consistent Branding

Target foot traffic with promotional material that complement your sandwich board. You may also want to hang a banner outside to attract attention from a distance, or use a display board indoors to emphasize your message. Your personalized A-Frame sign should reflect the brand; design using the same colours, fonts and style as the rest of your promotional material.

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